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You can read the article and listen to the radio piece below.
An Industry Icon's Quest For The Signature Cigar : NPR
An Industry Icon's Quest For The Signature Cigar : NPR
All Things Considered, July 16, 2009 · It's not a great time to be a smoker. New laws subject tobacco - and its use - to more restrictions than ever before. New taxes are being imposed, raising the cost of smoking.
None of this, however, daunts Ernesto Perez-Carrillo, a third-generation cigar maker in Miami. With his shaved head and hawk-like glare, he is almost an intimidating presence. He has been involved in the cigar business for most of his 57 years.
At his warehouse in Miami's Little Havana, he is working with his son and daughter to create a new signature cigar.